February 6, 2012 
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Ágnes Inzsöl
studyshop@gfk.hu
phone: (1) 2885085
fax: (1) 320-1776
1132 Budapest,
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Keeping pace. Meeting the requirements. Continuously adapting to the challenges of the world around us. This is the new, the networked, the on-line world. Getting the information and the speed of getting it has paramount importance in this universe. This is where our institute would like to be your partner.

Our aim by presenting the players of the economy, a branch of industry or a segment of the multi-coloured consumer world is to give you, Dear Reader, authentic and relevant information to enable you to make quick and effective decisions.

This effort is new not only for the users, but also for those who continuously utilise the research studies. Selling our multi-client studies through this channel is also an exciting challenge for us, researchers.

I wish you all discoveries full of experiences and good browsing.

Ákos Kozák
Director
 
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GfK General Purchasing Power 2011
Purchasing Power on All Settlements of Hungary

Table of Contents:
-Names of Hungarian settlements, micro regions, counties and other regional units
-population (absolute number and thousandth of the national value)
-number of households (absolute number and thousandth of the national value)
-size of purchasing power (million Euros and thousandth of the national value)
-per capita purchasing power - GfK purchasing power index and Euro/person
-purchasing power per household - GfK purchasing power index and Euro/household

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GfK Roper Reports Worldwide (RRW) 2011
Roper Reports Worldwide is a study about people all around the world.

Table of Contents:
-Mood of the Nation
-Leisure and Lifestyle
-Attitude towards life
-Personal Values
-Economy
-Beverages
-Retail and Technology
-Information Flow
-Green Behaviour
-Health and Beauty
-Vehicles
-Finances

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